How I Started An Email Newsletter From Scratch

Last January, I committed to sending an email newsletter every Monday.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
I felt like I didn’t have any business sending people an email. Still, I also recognized the importance of building an email list as soon as possible.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
I didn’t have much to offer besides my style of writing and insights, so I just went with what I knew.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
As I’m thinking over my 2020 projects, I wanted to evaluate this one.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
I grew my list from 0-600 in 10 months solely off of social media. Not huge numbers, but it’s something.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
And while it hasn’t directly brought me any income, I feel it’s been successful in other ways.

NewsletterUpdateBlog.png

1. I committed to and did one thing consistently, which is probably my biggest hurdle in business ownership and life.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
I really struggle with doing the same thing over and over again. Especially if it’s boring or isn’t giving immediate gratification.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
I’ve had some great feedback on the newsletter, but I’ve also had some unsubscribes.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
When I get those, it feels terrible, but I make myself write another email immediately. Even if it feels like nobody is reading.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
2. I committed to writing regularly.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
To do this, I had to research topics I wanted to talk about, but mainly I had to write.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
You can’t get better at doing something unless you do it. Simple, but not easy.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
This benefit has been immense, and I believe my writing has improved over the last ten months.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
There’s a lot of talk about income-producing activities, and of course, those are important to staying in business.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
Don’t forget about the things you’ll do now that will produce income in the coming months or years.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
There isn’t a shortcut to doing those things.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
You have to start now.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
PS: you can sign up for my newsletter here, if you’re curious:


this is the alt text